SFTL LLC – Privacy Policy

SFTL LLC (“Company,” “we,” “us,” or “our”) respects yourprivacy. This Privacy Policy explains how we collect, use, and share personal information when you visit our websites, register for webinars, download resources, purchase services, or otherwise interact with us.

A. Information you provide directly:

Information We Collect

A. Information you provide directly:

• Name
• Email address
• Phone number (if you provide it)
• Payment information (processed by our payment processors; we do not store full payment card numbers)
• Any information you submit in forms, surveys, chat, email, or during coaching services

B. Information collected automatically:

• Device and browser information
• IP address
• Pages viewed and actions taken on our site
• Cookies and similar tracking technologies (for site functionality, analytics, and advertising)

How We Use Information

We use personal information to:

• Provide and deliver services, products, webinars, and resources
• Communicate with you (including confirmations, reminders, and marketing emails)
• Personalize your experience and improve our offerings
• Process payments and fulfill purchases
• Protect our business, prevent fraud, and enforce our terms
• Comply with legal obligations

How We Share Information

We may share information with:

• Service providers (email marketing platforms, webinar platforms, website hosting, analytics providers, payment processors, scheduling tools)
• Advertising/analytics partners (for measurement and marketing; where applicable)
• Legal and compliance parties (if required by law or to protect rights and safety)
• Successors in interest (if we undergo a merger, acquisition, or sale)

We do not sell personal information in exchange for money. If we engage in activities that may be considered “selling” or “sharing” under California law (such as certain cross-context behavioral advertising technologies), we will provide the required opt-out options.

Cookies, Analytics, and Do Not Track (CalOPPA Disclosure)

We may use cookies and similar technologies to understand site usage, improve performance, and support marketing efforts.

Do Not Track: Some browsers offer a “Do Not Track” signal. Our website may not respond to Do Not Track signals at this time. You can control cookies through your browser settings.

Email Marketing and Unsubscribing

If you opt in to receive emails, you may unsubscribe at any time by clicking the unsubscribe link at the bottom of our emails.

Data Retention

We keep personal information only as long as reasonably necessary to provide services, meet legal/tax obligations, resolve disputes, and enforce agreements.

Your Privacy Rights

Depending on your location, you may have the right to request access to, correction of, or deletion of your personal information, and to opt out of certain processing (where applicable). To submit a request, email us at coaching@sftlgroup.com.

Children's Privacy

Our services are not directed to children under 13, and we do not knowingly collect personal information from children.

Changes to This Privacy Policy

We may update this Privacy Policy periodically. The updated version will be posted on this page with a revised effective date.

Contact

SFTL LLC
Los Angeles, CA
coaching@sftlgroup.com